Carefully crafted experiences reflect the empathy, thought, care and compassion we have for our customers. I help elevate design to deliver strategic value for organizations and people they serve.
I love solving multi-disciplinary, complex problems by systematically breaking them down using data, user insights & behaviors and drawing inspiration from other problem spaces and markets. I change the narrative from features-first to experience-first.
Designing Digital Products & Experiences
I’ve led several large scale product experience transformations for B2B and B2C contexts.
Digitizing Agriculture Value-Chains
Led multiple engagements as product and service design expert to envision new B2B2C product offering to digitize agriculture Value-chains for Digital Telecommunication Providers
A selection of some case-studies from my work related to product and experience design & strategy is presented below.
Digital case-management platform for children mental health provider
Re-designing a better experience for Health service providers and the ones they care for using Design Thinking. Led the team of designers, analysts and tech lead to deliver the re-designed experience and technology solution ready for development.
Foresight & Innovation
Speculating the future of industry through technology trends, consumer behaviours and ecosystem play. Spearheading innovation for enterprise and startups. To me, strategic design plays a crucial role in shaping the business strategy of organizations.
Product & Design Leadership
I help organizations in scaling Design practices for Digital products and experiences. I coach and support cross-disciplinary enterprise teams on their journey from chaos to clarity using Design Thinking & Agile Practices.